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UK Is Ready For Apple Pay, But Security Remains A Concern

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Apple Pay is set to travel across the pond to the United Kingdom in the first half of 2015. However, the Telegraph reports that one of the UK’s biggest banks is concerned about “the amount of personal and financial information Apple wants to collect about its customers.”

The bank’s objection goes against Apple executive Eddy Cue’s insistence that “we are not in the business of collecting your data,” as he announced at the keynote in September. Cue explained that during and after an Apple Pay transaction, “Apple doesn’t know what you bought, where you bought it, or how much you paid for it.”

Of course, it wouldn’t be the first time Apple has given reason for users to be concerned about security. In September, a major photo theft revealed vulnerabilities in Apple’s iCloud security.

See also: Apple To Increase iCloud Security Following Celebrity Photo Theft

The UK bank may be stalling, but the Telegraph reports that sources say “no major bank will want to miss out on Apple Pay,” given the amount of success it has had in the United States. Even if consumers still have cold feet, companies certainly do not. As of mid December, Apple Pay supported 90% of U.S. credit cards in terms of purchase volume.

Screenshot of Apple Pay via September Apple keynote

View full post on ReadWrite


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